Experience the Best in Independent Luxury Eyewear at LOFT NYC
March 13–15 | Chelsea Industrial & Chelsea Factory
Since 2000, LOFT Eyewear Shows have been the premier destination for independent luxury eyewear, showcasing top designers and innovators in the industry. This year’s New York event is bigger and better — spanning two stunning venues in the Chelsea/Hudson Yards District, just two blocks apart. With triple the space and even more to explore, it's the perfect opportunity for optometry professionals to discover the latest collections, build connections, and elevate their practice with fresh insights.
ABO Classes by OZ Group Expert Kayla Ashlee
We’re thrilled to highlight exclusive ABO-certified classes led by Kayla Ashlee. Don’t miss this chance to deepen your knowledge, sharpen your skills, and bring even more value to your practice.
Your Frame Markup Is Limiting Your Profitability - Friday, March 14th at 12pm ET
There is not a standard class offered in our optometric training on proper retailing of frame inventory. When it comes to pricing many are guessing and hoping they make money in the end. Good news! There is a retail science of how to properly price and merchandise your frames. Join in and open the opportunities in your optical with simple adaptations you can start making on Monday morning.
ABO
No Thanks. I've Got My Prescription. Bye. - Saturday, March 15th at 11 am ET
"No Thanks. I've Got My Prescription. Bye." is an empowering class designed for optical sales teams to combat the challenges of the "Eyeglass Rule." Discover a proven methodology to maintain your capture rate by exploring the science of influential communications. Equip every team member with essential tools to secure sales effectively. Learn how impactful communication with patients can lead to remarkable results, ensuring your business continues to thrive even amidst regulatory changes.
ABO
3 Red Flags of Mismanaged Frame Boards - Saturday, March 15th at 12 pm ET
So many optical have data, but have no idea what to do with it! Take a look at 3 major mistakes made in opticals. Stop allowing stagnant inventory to hold back your profitability and learn to rethink how you can intentionally structure and manage your frame boards to allow the investment in your optical to thrive.
ABO
Source: lofteyewearshow.com/ce-classes